Digitalisation, demographic shifts, new medical breakthroughs, pandemics and climate change are fundamentally changing our healthcare system. At a time when trust in the entire healthcare ecosystem affects people's willingness to seek care, the demands on companies to adapt their ways of working and business models are increasing.
Paues Åberg has deep understanding of the challenges faced by companies in the healthcare sector with politicians, investors, regulatory agencies and the media. Our experts understand the municipal, regional, and national political decision-making processes. Our advice extends over areas from public affairs and market access to communication initiatives, brand positioning, and financial communication.