Public Affairs - Paues Åberg

Public Affairs

Political decisions are having an increasing effect on companies and organizations. Safeguarding business interests requires knowledge of the public debate, understanding of the Swedish political decisionmaking processes at municipal, regional, national and European levels and commitment of time and resources for political engagement.

Protect and promote using active advocacy

We help our clients analyze the political landscape, recommend strategies and execute advocacy initiatives.


We can help you with:

External monitoring

Trends in society, political processes, new laws and regulations can have a significant effect on the business conditions for companies and organizations. Read more »

A structured process for external monitoring helps avoid surprises and gives you a competitive advantage.

We help you monitor, analyze and evaluate how current issues affect your business interests and operations.

Contact our advisors for more information:

Jan-Ove Jerrestål
Director
070-440 08 31
Fredrik Saweståhl
Manager
070-610 96 53

Mapping political positions

Party platforms reflect changes in society. Knowledge of ideological starting points and how new ideas are developed make it easier to navigate the political landscape and creates beneficial conditions for successful advocacy work. Read more »

We help you map political stakeholders and positions that are meaningful for your business goals and objectives.

Contact our advisors for more information:

Jan-Ove Jerrestål
Director
070-440 08 31
Fredrik Saweståhl
Manager
070-610 96 53

Scenario planning

Politics can be difficult to predict for those who are not fully aware of the legislative process. Read more »

By assessing potential outcomes of these processes and preparing for multiple scenarios, you can be better prepared for unexpected situations while creating the foundation for long-term advocacy work.

We help you develop credible scenarios that help forecast and determine future conditions for your business. 

Contact our advisors for more information:

Jan-Ove Jerrestål
Director
070-440 08 31
Theodor Paues
Partner
070-955 03 13

Policy proposals

Politics are open for new ideas that address and solve current challenges. Read more »

Describing the challenges that you and the political landscape have in common, setting your proposed solutions in the right context and clarifying the larger societal benefits of your proposal can help inspire the pursuit of future policies.

We help you develop and prepare concrete and thorough policy proposals.

Contact our advisors for more information:

Jan-Ove Jerrestål
Director
070-440 08 31
Philip Thomasson Lerulf
Manager
073-448 23 75

Influencing the Swedish Government Official Reports process

New legislation and larger political reforms require a Swedish Government Official Report before they can become a reality. Read more »

Getting involved before, during and after the reporting process presents several opportunities to influence the content and formation of future legislation and reforms. The earlier you involve yourself in the process, the more opportunities you have to provide input and perspective.

We have extensive experience in compiling background information for official reports and inquiries, drafting consultation responses and mobilizing respondents.

Contact our advisors for more information:

Theodor Paues
Partner
070-955 03 13
Allan Åberg
Partner
073-338 33 11

Reports

There is a strong demand from both the media and in politics for stories and knowledge. Read more »

By crafting a report that consists of facts and statistics about your industry, describes its current business conditions as well as the public interest in the industry’s opportunities and challenges, you can strengthen your positioning and contribute to urgent policy development.

We have extensive experience in developing ideas for reports, producing content and developing unique report formats. We help you develop a successful report concept. 

Contact our advisors for more information:

Philip Thomasson Lerulf
Manager
073-448 23 75
Fredrik Saweståhl
Manager
070-610 96 53

Op-eds and debate texts

Actively building and forming opinion involves making both citizens and decisionmakers aware about the challenges and opportunities that exist in today’s society. Read more »

Opinion-forming texts, such as op-eds, responses, statements and opinionated content in owned channels, are effective tools in problematizing an issue, warning about consequences, demanding action and conveying a message. 

We help you identify these challenges, develop messaging and draft content.  

Contact our advisors for more information:

Theodor Paues
Partner
070-955 03 13
Jan-Ove Jerrestål
Director
070-440 08 31

Operative public affairs support

A prerequisite for successful advocacy work is extensive knowledge about the political decisionmaking process, something that may not necessarily exist in your organization. Read more »

An experienced public affairs firm can provide support in both strategic planning and practical implementation of your company’s advocacy initiatives.

Some examples of our operative public affairs support are identifying and mobilizing allies, compiling background information for meetings with decisionmakers, planning and implementing public meetings and hearings and engaging in dialogue with political parties, decisionmaking bodies and authorities.

Contact our advisors for more information:

Theodor Paues
Partner
070-955 03 13
Jan-Ove Jerrestål
Director
070-440 08 31